Seattle Int. Film Festival Posters
The nation’s largest and most highly-attended film festival needed to attract both new and returning audience members for its 35th annual showing. To stimulate curiosity and encourage people to find the unexpected at the Seattle International Film Festival (SIFF), Seattle studio WONGDOODY created silhouettes of odd creatures and bizarre shapes and set them against jewel-toned backgrounds. Leaving a lot to the imagination, the images encouraged viewers to consider the unpredictable, much like they might find in the films screened at SIFF. A TV spot (by Digital Kitchen) and in-theatre trailer used animated sequences that feature the same surreal, silhouette-style imagery.
These posters caught my attention because the clever use of a silhouette approach to get the message across and have a relevance to the festival. In the same way, as the brief also states, I'd like to create a design that captures Freedom Festival but also references a different concept (which would be freedom),
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