Friday 28 February 2014

Magazine Research 3

Bed Head Nylon Magazine Ad



FOOD ONE X BED HEAD Double-Page Ad in the May issue of Nylon Magazine. On newsstands now.
Jim Mahfood aka Food One is a freelance artist working professionally in the fields of illustration, advertising, comic books, murals, fine art, animation, live art in nightclubs, and custom body-painting. He has worked for every major comic book company and his illustrations have appeared in such publications as Playboy, Spin, Spectrum Illustration Annual, Star Wars Gamer, URB, the Hollywood Reporter, BPM, the Phoenix New Times, Mad Magazine, Heavy Metal, and more. Highlights of his career include illustrating director Kevin Smith's "Clerks" comics, handling the art chores on the entire ad campaign for Colt 45 malt liquor in 2007-08, painting the murals on Comedy Central's "Sarah Silverman Show", illustrating the "Kickpuncher" comic book that was included in the Season 1 DVD of NBC's hit show, "Community", illustrating and art directing reggae legend Ziggy Marley's "MarijuanaMan" project, and providing custom car art for Nissan's new "Juke" Artist Series. His current projects include illustrating custom bottles for Bed Head due out in May, and providing all the art on the new Tank Girl graphic novel due out this summer.

This double page spread presents photography and illustration combined together to create bold images. The main aspect of this spread that appeals to me is the use of gradually reducing the size of the images but still managing to fill out all the space in the spread. I appreciate magazines that are full of more pictures and less text which is exactly what this spread is showing. This would be a great way to present a feature piece on people or even art work.

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